So by now you can probably tell that I am making an effort to "go green." To "reduce my eco-footprint." To "preserve the earth for future generations." I've got my own vegetable garden, I've got a composter, and I am downright weird about recycling. And you know what? All this is a lot of work -- but I get a lot of satisfaction from making a tangible difference. The work is worth it.
The biggest area of chagrin for me is food packaging. My family consumes a whole lot of pre-packaged food, especially frozen food. And with all that food comes packaging -- boxes, bags, plastic clamshells. Some of which can be recycled, some of which cannot. I'm hoping to start cooking more fresh foods, but so far I haven't found the time to do that. Maybe an overabundance of fresh produce will give me the kick in the arse I need.
Anyway, I can always appreciate packaging that is practical and reusable. Hillshire Farm is leading the way, by packaging their sliced ham and turkey in Gladware. We all love Gladware, don't we? Recyclable, reusable, keeps toddlers entertained for hours. Another bonus -- there's no price difference between Hillshire Farm and, say, Oscar Meyer. There's a lot to be said for that.
I would encourage you to keep your eyes peeled for products like this -- that help you be green without significantly changing your lifestyle. Heck, why not?
Monday, May 18, 2009
Green is the New Black
Posted by Jennifer DeVries at 7:41 AM
Labels: marketing guru, up-and-coming gardener
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